Building a solid Internet business that will grow and prosper for years to come appears a daunting task at first but if you have ever wanted to know the “secrets” of success marketers then read this article and learn how to build your downline the easy way.
There are two keys to a successful downline program: a good system and good people. If you have done your homework right, you have picked out one the best systems you can find. So now all that leaves is picking and keeping good people in your downline.
The first thing you must do is recruiting. Recruiting hardworking, ambitious people is not all that difficult if you “look” for them. When you cast a wide net to catch just any old thing, your downline ends up having a lot of “tire kickers” and “lookee-lous”. What you want to do to fish with bait that smart people are already looking for.
So what are smart folks searching for on the Net? Simple, answers! They have lots of questions about how downlines work; the differences between the various MLM and Internet marketing programs, etc. They look for articles, podcasts and free special reports that tell them how solve problems.
This is how you capture them. Provide them with the answers they want and help them solve problems and they will want to hear from again. Provide them a quick and easy means to sign up for your downline list! There are several very good downline builder programs available for this.
Once, they are signed up, you need to work on becoming a “mentor”. Just don’t leave your new, hardworking recruit, hanging and twisting in the wind! You have to build your downline one person at time. You must talk to them…teach them what they need to do next to make the most of this opportunity. Give them tips on what to avoid and how to solve common problems that everyone encounters.
At first, you will create these on an “as-needed” basis but soon you will have a library of “canned” how-to guides. Send these out to each new recruit and see how quickly you can build your downline using mentoring.
Next you need to maintain your downline. When you build your downline, you must be prepared to encourage people over those initial humps and bumps. Event the best of people can have a slump, as the leader, you must act as part coach and part cheerleader.
Give them “atta boys” and praise, no matter how small the sale but don’t be afraid to give someone slacking off some hard advice and little boot to the rear. Coaches lead their teams to victory and everyone deep down inside wants to be a winner. Your downline is your team and most of the people on it want to be financially successful. By helping them, you are helping yourself in the long run.
Building your downline can take time, patience and creative thinking but once you know how to build a thriving downline, you can easily become successful beyond your wildest dreams.
To Your List Building Success,